Keys to a Data Driven Banking World
Big banks mine customer data all day long for business insights, but many smaller banks either do not or don’t know how to leverage what they have. See examples of using customer data to not only win new business but to also understand existing customers better and deepen those relationships.
Join Rob Ashbaugh, Executive Risk Management Consultant, as he walks through the ways financial institutions should be leveraging their data to improve relationships and increase revenue.
You Will Learn:
- Trends in banking data
- Hurdles for data analytics adoption
- Types of data points institutions should be looking at
