6 Ways a Plumbing Business Can Boost Sales

Boosting sales is one of the first steps towards becoming a more successful and profitable business. Many of the tips below can be simple changes that a plumbing business can make to help improve their sales. Read on to learn about some tips and tricks to help improve sales in the plumbing industry.

1. Monitor Online Presence

Consider optimizing the business’s profile on review websites such as Yelp, Angie’s List and Google+. Additionally, ensure relevant information is available, including services provided and pricing. In doing this, the business can boost their online presence, which can help attract new customers.

2. Follow Up With Customers

Consider calling customers the day after a service is completed to evaluate the quality of service that was provided. This will not only provide the business with valuable feedback, but it will also help the business maintain positive relationships with their customers, which can help encourage repeat business.

3. Provide Bonuses to Technicians

As an incentive, consider providing bonuses to technicians who receive multiple positive reviews. This can help encourage better performance and better customer service among your technicians, which will help improve the overall quality of the business.

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4. Ask Customers for Testimonials

Consider reaching out to satisfied customers to see if they would be willing to provide a testimonial that could be placed on the company website. These testimonials are prime marketing material and help will boost the overall credibility of the business. One way to get customer testimonials could be by sending recent customers an online link to a review page in a follow-up email.

5. Advertise With Company Vehicles

Consider painting company vehicles in bright and engaging colors along with the company logo and a contact number. Doing this can help improve brand recognition and attract additional clients, boosting marketing and sales efforts at little to no cost.

6. Offer Water Filtration Systems

Since the market for water filtration systems has been expanding over the last few years, consider adding services for the installation of these systems. These filtration systems include water-filtration pitchers, faucet-mounted filters and counter-top filters. By adding this new service, a plumbing company can appeal to a wider customer base and increase overall revenue.

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